In what ways does your media product use, develop or
challenge forms and conventions of real media products?
How does your media product represent particular social
groups?
The blond is normally the victim in our chosen genre, this links in with our female character, Chloe, as she is a young attractive blond student. Most young London women are confident walking home at night but in this case Chloe is the victim. In the script Chloe uses London/UK slang expressions, 'init'. An American/European audience may not understand this slang but hopefully, because of their knowledge of the conventions of the genre they should still be able to grasp the concept. Our company however, made a deliberate decision to use London/UK slang because we thought young British voices weren't being heard and we thought we could use this platform to represent their voice.
What kind of media institution might distribute your media
product and why?
We decided that the best institution that would work with us well, is the Lions Gate Entertainment Corporation because their genre that they focus on is the thriller/ horror which is the same for our 2 minute video clip that we have done. I believe that they will help us to produce the actual film that we would like to do because they have produced several films including Saw. Also they will help us to then distribute our film into the media world which is my biggest dream.
Who would be the audience for your media product?
We researched the average thriller viewing age and discovered it was between 14-18 years old. Despite this discovery, we have decided that it would be better to have a range of 15-20 years because it widens our audience.
As our audience are so young, their habits consist of: Going
out to parks and the cinema with friends or family, social networking,
studying and completing any work, enjoying parties being part of the
student life.
The interests of our audience includes:shopping at the local stores or at the corner shops, this links in with the income of the audience, watching interesting films/movies related to our genre which is the thriller/ horror, listening to specific music of their taste. Both of these interests will help us to understand our audience and produce the task correctly.
Music [average]: Our audience focuses on any type of the music depending on their tastes. There are a variety of music genres that they like to listen to e.g. Hip-Hop, RnB, Soul, 90's and many more.
Social Background: Our audience come under C2-E social grade. Their social status is working class or unemployment, as they are students, some of them do not work and some of them work earning lowest wages.
Income: For our audience this comes under students that might study at university and might have a job that its wages do not go over £21,000 a year. However they could also include students that do not go to school but may have a job which gives them little income for their needs.
The interests of our audience includes:shopping at the local stores or at the corner shops, this links in with the income of the audience, watching interesting films/movies related to our genre which is the thriller/ horror, listening to specific music of their taste. Both of these interests will help us to understand our audience and produce the task correctly.
Music [average]: Our audience focuses on any type of the music depending on their tastes. There are a variety of music genres that they like to listen to e.g. Hip-Hop, RnB, Soul, 90's and many more.
Social Background: Our audience come under C2-E social grade. Their social status is working class or unemployment, as they are students, some of them do not work and some of them work earning lowest wages.
Income: For our audience this comes under students that might study at university and might have a job that its wages do not go over £21,000 a year. However they could also include students that do not go to school but may have a job which gives them little income for their needs.
How did you attract/address your audience?
We did research into different types of thrillers films and their introduction to see how they begin and to have an idea of what people want to expect in the type of genre we used. Our beginning was really tense for the audience; making them involved in the production straight away and making them want to carry on watching. We kept the tension throughout the whole video buy having several close ups of facial reaction, point of view shots, tracking the killer and a lot more. As we see the killer in the mask walking around the room; we also see him with a weapon which is a knife being dropped on the bed and then picked up. This can be seen as a slight twist because first we see him dropping the knife on the bed which gives audience a feeling that he will not use it. However then he picks the knife up and leaves the room which creates more tension for the audience making them aware that we wants to kill the blond girl. The non- diagetic heart beat music creates a tense atmosphere for the audience. Linking this with the scream towards the end, kept the audience guessing if the blond girl has been killed on not. We attracted the audience by making a twist at the end and left the audience on a cliff hanger. Once the audience see that she wakes up from a nightmare, it suggests that nothing bad happened and there is a relief. However the killer appears again and leaves the audience on a cliff hanger at the end of the production asking them selves how did he get there and was the blond girl killed. This makes them want to see the next bit of the video.
What have you learnt about technologies from the process of constructing this product?
We did research into different types of thrillers films and their introduction to see how they begin and to have an idea of what people want to expect in the type of genre we used. Our beginning was really tense for the audience; making them involved in the production straight away and making them want to carry on watching. We kept the tension throughout the whole video buy having several close ups of facial reaction, point of view shots, tracking the killer and a lot more. As we see the killer in the mask walking around the room; we also see him with a weapon which is a knife being dropped on the bed and then picked up. This can be seen as a slight twist because first we see him dropping the knife on the bed which gives audience a feeling that he will not use it. However then he picks the knife up and leaves the room which creates more tension for the audience making them aware that we wants to kill the blond girl. The non- diagetic heart beat music creates a tense atmosphere for the audience. Linking this with the scream towards the end, kept the audience guessing if the blond girl has been killed on not. We attracted the audience by making a twist at the end and left the audience on a cliff hanger. Once the audience see that she wakes up from a nightmare, it suggests that nothing bad happened and there is a relief. However the killer appears again and leaves the audience on a cliff hanger at the end of the production asking them selves how did he get there and was the blond girl killed. This makes them want to see the next bit of the video.
What have you learnt about technologies from the process of constructing this product?
Personally I think that I have learnt a lot of new things when making preliminary task as well as the final production. It is not that easy to put together a good piece of work as it takes time and all the hard work to be put into the production. I have used Premier Pro for the editing and I only knew how to use the basics. However when I did some practises, I've learnt more which gave me more skills for the final production. I found out how to layer sound over the clips including the heart beat and the scream which Dawn has put together. I've learnt how to cut clips and overwrite them to the time line and how to cut out the audio from the clip and just leave the sound. Also how to add titles and some good effects that match such as fading in and fading out, dissolving, speeding up or slowing down the clips or sound. I help a bit with the sound but I was the one in charge of the editing. When we did the filming, we learnt what camera shots to use, how to move the camera around to make it look good and how to place the camera in a good and suitable angle. It was really exciting to produce this production and to discover all the new things that are available. I think this would help me a lot when I make my next production.
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
Looking back at the preliminary task, it looks like we have made a huge improvement seeing that our first production was only 30 seconds long and the final production was 2 minutes long. We used a lot more variety of shots and we created a longer script as well as the storyboard. I think that I should be more confident with trying to explore with Logic Pro and create some sound and maybe practise more on the Premier Pro as some clips went missing and i had a little nervous breakdown. However I managed to fix the problem straight away. :)
Focus more on different types of shots, cutting clips, cutting sound, adding sound, putting everything together so that it looks professional. Next time try to have more footage that we can use or cut out
Keep Following :)










